Re: Outgoing links and Google ranking
Auggie scribed:
>
>"Ed Jay" <edMbj@aes-intl.com> wrote in message
>news:42mgd3100t680t7pgq54jp1806cuq7pvmg@4ax.com.. .
>> I'm made to understand that if a site has outgoing links, but few or no
>> reciprocal or incoming links, the site is penalized in terms of Google
>> page
>> rankings. This presents a problem, as I need to link to several outside
>> sources as references, with no chance of obtaining reciprocal links.
>
>An important note to remember when reading about search engine optimization
>on the internet: Almost everything you read is often just idle speculation
>by one person who came to their stated results after observing said results
>on one website: their own.
Understood...and agree. That's why it's important to verify whether or not
information gathered is correct or a myth. (<pun alert>Nobody wants to make
a mythtake</pun alert>)
>
>Like regarding this outgoing link stuff I can say: A few years ago I ran a
>job portal website. This site had well over 10,000 outgoing links for its
>content and less than 200 inbound links. BUT the home page (and 3 other
>pages) was PR8 and most of the site was PR7 including the dynamic ASP pages
>that generated all the links.
>
>With those results I could make an observation like: "Linking your website
>to a site with similar or related content that has a higher page rank (in
>this case my job portal linking to Monster and such) must have some kind of
>reciprocal effect!"
>
>That'd be just about as correct as where you read about Google penalizing
>people for having outbound links.
>
>Unless somebody actually works for Google and saw/designed/programmed the
>algorithms that operate the search engine, anything they say is going to be
>casual observations and speculations on their part.
>
I know the Google algorithm changes frequently, but I looked at the original
Page algorithm and I see nothing relating to the outgoing/incoming
links...only to incoming links. (Actually, the original Page algorithm deals
with external links and how they relate to the probability of a surfer
reaching site-X based on other sites' external links to site-X.)
--
Ed Jay (remove 'M' to respond by email)
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