On Mon, 28 Aug 2006 15:04:26 +0100, Roy Schestowitz
<newsgroups@schestowitz.com> wrote:
>__/ [ AllenHarkleroad ] on Monday 28 August 2006 13:41 \__
>
>> Roy Schestowitz wrote:
>>> Some days ago I noticed something strange. The title of my main site is
>>> not the same as that which the SERP's show. I am not listed in DMOZ, in
>>> case that's a factor.
>>>
>>> For some reason, my first name is appended to the <title>. For example if
>>> you google 'site schestowitz' (or any phrase for that matter), the title
>>> will show my name rather than the title. Odd... that does not even align
>>> with anchor text. Could it be manually edited or part of a new algorithm?
>>
>> By chance do you have Personalized search turned on at Google, or
>> perhaps Google is picking up a portion of the page like a copyright
>> notice with your name in it or maybe Google is pulling part of your
>> meta description? Google seems to randomly use our Meta Description for
>> some pages.
>>
>> Allen Harkleroad
>> Author of "No Fluff Just the Stuff SEO" Book
>> www.nofluffseobook.com
>>
>> My SEO Blog www.dotref.com
>
>Hi Allen,
>
>I have thought about all these factors, but the change comes after about 2
>years when the title remained unchanged and immutable. It makes this an
>unusual observation. It is the first time that I see a <title> substituted
>by something else and I haven't got personalised search enabled. It's not
>the SERP that's assigned to a page, but rather its title/heading
>(description is still extracted from the page or the meta description).
>
>It is possible that Google picks up portions of the page, but how would it be
>able to determine which one/s? And since when has it been doing this? Anchor
>text is fairly arbitrary (although I rank well for "roy" somehow), so I
>began wondering if Google is beginning to /learn/ from content, much in the
>same way that Googlism was intended to speculate based on Google Search
>(back in 2003 when I last checked it). I am aware that Google has plans of
>using richer information in one form or another, so could this be the start
>of a change wherein your SERP's are determined by semantics, rather than
>what the author embeds in the page? This could combat deceitful content and
>SPAM. I am trying to find other examples of this...
If this was an experiment, wouldn't they only be using it in one small
subset of serps? Have you tried other Googles?
BB
--
http://www.crystal-liaison.com/comfo...les/index.html
http://www.crystal-liaison.com/cryst...-new-york.html
http://www.kruse.co.uk/search-engine...n-firms-uk.htm